Membership Analytic Descriptions
Quick explanation of your member data and trends from the dashboard
Highest Usage by Check-in: Identifies the membership plan with the most check-ins during the selected period.
Total Active Members: Historical trend of active paying members over time. Data is collected daily at the end of the day.
Average Lifespan: Average from first membership purchase until selected day for all members.
New Members: Counts first-time members who joined during the current period.
Renewals: Counts returning members who successfully paid a recurring renewal during the selected period.
Churn: The percentage of members who scheduled a cancellation (voluntary churn) during the period, based on the cancellation effective date.
Inactive: Counts members who haven't checked in for over 6 months.